Serafina and the Black Cloak

Robert Beatty



Robert Beatty

Robert Beatty is the author of the #1 New York Times best selling Serafina series published by Disney Hyperion, a spooky mystery-thriller about a brave and unusual girl who lives secretly in the basement of the grand Biltmore Estate.

Serafina and the Black Cloak was a #1 New York Times best seller, has been on the list for more than 59 weeks, and won the prestigious 2016 Pat Conroy Southern Book Prize. The second book in the series, Serafina and the Twisted Staff, became a #1 New York Times best seller in the first week of its launch and earned a “Starred Review” from Kirkus Reviews, which said, “Even better than its predecessor, a sequel that delivers nonstop thrills from beginning to end.” Enjoyed by both young readers and adults, the books are being taught in over a thousand classrooms nationwide. When the third book, Serafina and the Splintered Heart, came out in July 2017, it earned a Starred Review from Kirkus Reviews and propelled the Serafina Series onto the New York Times Best Selling Series List.

Robert Beatty lives in the Blue Ridge Mountains of Asheville, North Carolina with his wife and three daughters, who help create and refine his stories. He loves to explore Biltmore Estate and the darkened forest trails where his novels take place. He writes full-time now, but in his past lives, Robert was one of the early pioneers of cloud computing, the founder/CEO of Plex Systems, and the chairman/CTO of Narrative Magazine. In 2007, he was named an Entrepreneur of the Year.

Entrepreneurial Career

Before he started writing full time, Robert
was a successful entrepreneur in the tech world. He was the founder, CEO, and chief architect of Plex Systems, which provides management information systems to automotive, aerospace & defense, and other manufacturing companies throughout the world. As the chief architect of the Plex Manufacturing Cloud, he was one of the pioneers of cloud computing. He’s a patented inventor, and in 2007, he was named an Entrepreneur of the Year. The picture at left shows Robert and his wife Jennifer accepting the award. Since then, Robert has been involved with a variety of other tech companies.

Narrative Magazine

Robert had a long, close relationship with Narrative Magazine,narrative
where he served in a variety of roles, including Chief Technical Officer and Chairman of the Board. With a community of more than 150,000 avid readers, Narrative Magazine ( is one of the leading literary voices in the country. It publishes Pulitzer Prize winners as well as talented emerging writers. Robert became involved with the editors of Narrative in 2005 in pursuit of his life-long goal of improving his writing craft. His relationship with the editors led to his involvement with the technical side of the magazine. He redesigned the website, setup a database-driven publication management system, formed the programming team, and became the magazine’s Chief Technical Officer. Over the years, he became heavily engaged with the business management of the magazine. He was asked to join the Board of Directors in 2009. He became Chairman of the Board in 2011. In 2013, he retired from his work at Narrative in order to focus more of his time on his writing. At your first opportunity, please go to and sign-up for It’s a wonderful source for literary stories, essays, poetry, photography, New Yorker-style cartoons, and much more.


Other Interests

In addition to writing, Robert is interested in history, nature, birds, horseback riding, wildlife rehabilitation (he and his family are state-licensed wildlife rehabilitators), science, technology, computers, Jane Austen and other British and American carriage dramas, dogs, cats, architectural design, movies, and books of all kinds.

In the past, Robert was a champion saber fencer and captain of his university fencing team, climbed mountains in New Zealand and the American West, and enjoyed the outdoors with his father and brothers.

In the early days of his marriage to his wife Jennifer, they enjoyed lure coursing their whippets and won the coveted AKC “Best in Field.” The wedding picture at right shows Robert and Jennifer with their wedding puppies.

Serafina and the Black Cloak by Robert Beatty published by Disney Hyperion. © 2017 Site by Robert Beatty BILTMORE ESTATE® images used with permission Voted #1 Best Middle Grade Books for 2015